House Majority PAC, SEIU Make Fall TV Ad Reservations

Posted July 2, 2012 at 3:05pm

House Majority PAC and the Service Employees International Union announced today that they are partnering in their effort to aide House Democratic candidates and will reserve $19.7 million in television advertising across 38 media markets.

The reach of that buy is “at least 47 competitive Congressional districts,” according to a press release from the Democratic-aligned House Majority PAC.

Of the nearly $20 million reserved, House Majority PAC put up $16 million and SEIU plans to spend $3.7 million.

Some of the buys are obvious as to which districts are being targeted, such as in Tucson where House Majority PAC made a heavy investment on behalf of now-Rep. Ron Barber (D). Other reservations, such as in the Phoenix and Minneapolis markets, include multiple races that are widely handicapped as competitive.

Below is a breakdown of the ad buy by market and which group is spending money there:

Augusta — $210,000 (House Majority PAC)
Boston (Manchester) — $1.8 million (House Majority PAC)
Buffalo — $205,000 (House Majority PAC)
Charleston — $142,000 (House Majority PAC)
Chicago — $1.6 million (House Majority PAC); $800,000 (reserved jointly by House Majority PAC and SEIU)
Cleveland — $908,000 (House Majority PAC); $454,000 (SEIU)
Davenport-Rock Island-Moline — $185,000 (SEIU)
Denver — $468,000 (House Majority PAC)
Des Moines — $552,000 (House Majority PAC); $138,000 (SEIU)
Green Bay — $138,000 (House Majority PAC); $138,000 (SEIU)
Las Vegas — $308,000 (House Majority PAC)
Marquette — $116,000 (House Majority PAC); $58,000 (SEIU)
Miami — $571,000 (reserved jointly by House Majority PAC and SEIU)
Minneapolis-St. Paul — $594,000 (House Majority PAC); $295,000 (SEIU)
Norfolk — $278,000 (House Majority PAC); $139,000 (SEIU)
Omaha — $306,400 (House Majority PAC)
Orlando — $440,000 (reserved jointly by House Majority PAC and SEIU)
Panama City — $39,000 (House Majority PAC)
Peoria — $252,000 (House Majority PAC)
Philadelphia — $599,200 (House Majority PAC)
Phoenix — $952,000 (House Majority PAC)
Pittsburgh — $736,000 (House Majority PAC); $294,400 (SEIU)
Raleigh-Durham — $378,000 (House Majority PAC)
Rockford — $232,000 (House Majority PAC)
Sacramento — $999,600 (House Majority PAC); $488,000 (SEIU)
Savannah — $225,000 (House Majority PAC)
Seattle — $800,000 (House Majority PAC)
Sioux City — $158,000 (House Majority PAC); $79,000 (SEIU)
St. Louis — $575,000 (House Majority PAC)
Tallahassee — $76,200 (House Majority PAC)
Tampa-St. Petersburg — $330,000 (reserved jointly by House Majority PAC and SEIU)
Traverse City — $258,000 (House Majority PAC); $129,000 (SEIU)
Tucson — $330,000 (House Majority PAC)
Wausau — $200,000 (House Majority PAC); $100,000 (SEIU)
West Palm Beach — $252,000 (House Majority PAC); $126,000 (SEIU)
Wilmington — $127,000 (House Majority PAC)
Wheeling-Steubenville — $33,700 (House Majority PAC)
Youngstown — $107,000 (House Majority PAC)