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Shop Talk: Bainter Brings in Baker

Hynes, of Hynes Communications, will handle blog and online media outreach for both groups. Hynes led Sen. John McCain’s (R-Ariz.) online media outreach in 2008 and served in a similar capacity last cycle for the National Republican Senatorial Committee. He was also a consultant to former Minnesota Gov. Tim Pawlenty’s Freedom First PAC.

“These two new hires will help both American Crossroads and Crossroads GPS generate more visibility for our efforts in regional news sources and online,” Crossroads spokesman Jonathan Collegio said in a statement.

Sticking Minnesotan

Veteran strategist Eric Woolson has joined Rep. Michele Bachmann’s (R-Minn.) presidential campaign to lead her communications efforts in Iowa.

Woolson, a former journalist, has worked for a long list of Republican candidates in the state. Most recently, he was a senior adviser to Tim Pawlenty’s presidential campaign before he dropped out of the race in August.

He’s a former spokesman for Iowa Gov. Terry Branstad, was Sen. Chuck Grassley’s campaign spokesman last year, managed Mike Huckabee’s 2008 caucuses victory and was President George W. Bush’s communications director in the state in 2000.

Back With Mack

Jeff Cohen is returning to the office of Rep. Connie Mack IV (R-Fla.) to serve as chief of staff after two years as executive vice president at grass-roots public affairs firm Direct Impact.

Cohen served as Mack’s chief of staff from 2005 to 2009 and was his campaign manager in 2004, 2006 and 2008. Cohen has been a part of numerous local, state and federal political candidates and issue advocacy initiatives, including two presidential campaigns.

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