March 31, 2015 SIGN IN | REGISTER
Roll Call

Heard on the Hill: A Techie Throwdown

Rep. Karen Bass may not be Congress most prolific user of Twitter or Facebook, but shes still making a play for geeky dominance.

This week the California Democrats constituents will receive a mailer featuring the latest tech trend a QR code, or quick response code. The code, which looks just like a barcode, allows smartphone users to access a website, contact information or other data. By snapping a photo of the code and logging onto an app, residents of Californias 33rd district will be taken to a short welcome message from Bass.

The Congresswomans new media director, Paul Bell, tells HOH that Bass is thrilled to pioneer a hot new technology shes also printing a QR code on her business cards so people can more easily connect with her.

This is something that nobody else is doing in Congress, Bell boasts.

But it isnt Bass only geek-out moment, Bell says.

She tweets herself and reads her comments on Facebook and has always been pushing to bring new media into the work we do, he says.

Looks like Bass is angling for the title of Congress social media maven if the QR codes catch on, that is. Heres hoping the battle for alpha geek may be just as epic a showdown as Steve Jobs vs. Bill Gates.

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