If voters are confused about the difference between a Democratic or Republican-run Congress, the House campaign committees aim to spend the week away from Washington, D.C., defining what they stand for and whom they stand against.
The National Republican Congressional Committee will use the July Fourth district work period to try to turn the mundane House budget process into a winning campaign issue. Democrats are telling their candidates to focus on jobs and the economy and to argue that Republicans will make things worse if they capture the House in November.
Republican leaders contend they can easily tie the Democratic decision to forgo a budget for the next fiscal year with decisions that small-business owners and other voters make about money every day.
This is not a niche issue, NRCC Chairman Pete Sessions (Texas) said. People back home in every municipality, every company, even a small business has to have a budget.
For two Democratic incumbents, the attacks will be personal.
The NRCC will launch an ad on Thursday attacking Budget Chairman John Spratt (D-S.C.) and Speaker Nancy Pelosi (D-Calif.) for failing to usher a budget through the House for the first time in three decades.
The ad features a green-tinted Spratt walking toward a camera while an ominous voice tells listeners to sign an online petition and ask John Spratt: Where is the budget?
No federal budget means no long-term plan to cut spending, reduce our debt or create jobs, says the ad, which will run on cable in the Charlotte, N.C., Columbia, S.C., and Florence/Myrtle Beach, S.C., media markets.
The NRCC will run a similar ad in Rep. Chet Edwards district next week. The Texas Democrat is a member of the Budget panel and faces a tough re-election in the fall.
Paul Lindsay, a spokesman for the NRCC, said the ads are part of a broader GOP message that Democrats should answer for their actions in Washington.
Democrats will continue to be held accountable for what theyve done in Washington, but theyre now also being rightfully called out for what theyre failing to do, Lindsay said. Look for Republican candidates to continue to point out that by failing to produce a budget, Democrats are missing an opportunity to provide the fiscal discipline that is needed to create jobs and grow the economy.
In addition to the ads, GOP Congressional candidates will hold news conferences around the country to continue the narrative that a new crop of Republicans can bring back fiscal discipline to Washington.
These Democrats are interesting they keep doing what doesnt work, Sessions said. That separates them from Republicans and business leaders who change when something isnt working.
Budget ranking member Paul Ryan (R-Wis.) said the public may not grasp the budget process but understands the concept.
They dont understand 302(a)s and budget resolutions, he said, referring to an obscure section of the Congressional Budget Act understood by only the wonkiest on Capitol Hill. But they understand spending going on unchecked, and theres no budgeting occurring.
Former Sen. Scott Brown, R-Mass., candidate for U.S. Senate in New Hampshire, holds his hand over his heart during the singing of the national anthem as he waits to take the stage for his town hall campaign rally with Sen. John McCain at the Pinkerton Academy in Derry, N.H., on Monday, Aug. 18, 2014.