HCAN did run a three-day $70,000 cable buy last week that attacked insurance companies. It also organized a boisterous rally outside the AHIP meeting at the Ritz-Carlton last week.
But HCAN spokeswoman Jacki Schechner said the group does not have a major ad campaign planned. HCANs efforts will largely be focused on talking to Members, she added.
Asked whether the retrenchment was due to financial constraints or the belief that television and radio was not an effective lobbying strategy in the health care endgame, Schechner said, a little bit of both.
Sen. Jeff Flake, R-Ariz., takes a selfie with his cut-out head during the Hoops for Youth 16th annual charity basketball game held at George Washington University's Smith Center, September 8, 2014. The members of Congress team beat the lobbyist team 46-40. Buy photo here.