A source close to the merger said that company officials essentially acknowledged Ticketmasters bad reputation when they decided to change the new companys name should DOJ officials ultimately sign off on the deal.
The new company would be called Live Nation Entertainment.
When these two were brought together, there was a sense that this could be a fresh start, the source said. Getting rid of the name is not a bad thing if you want a fresh start.
Correction: Feb. 26, 2009
The article incorrectly reported that Live Nation has hired Public Opinion Strategies. The company hired Public Strategies Inc.
Sen Mary Landrieu, D-La., poses for a selfie with LSU football fans as she campaigns at tailgate parties on the Louisiana State University campus before the LSU-Mississippi State game on Saturday, Sept. 20, 2014. Buy photo here.